News and feature writing 

Course outline

This course provides a complete overview to effective story-telling through good writing. You will be taught how to communicate clearly through your writing including how to structure your intro to capture the reader's attention and how to encourage the reader to stay with your story.


Is this the right course for me?

The course is suitable for anyone needs to write content whether that is for a publication, for public relations purposes or for marketing. It is also suitable for those writing in a business environment.

What you will learn

This course covers the essentials of good writing, from what makes a good intro to how to structure a course correctly. The inverted pyramid approach to writing has been followed for decades but is it still relevant today? 

How do we grab readers' attention with your opening few paragraphs, where do quotes fit in and what is the difference between news writing and features?

For a full course outline, please contact us.